Marketing Tips Part 5

THE SECOND QUESTION YOUR PROSPECT REALLY WANTS TO KNOW

Question # 2

WIIFM - Whats In It For Me ? or rather to put it simply "How much money can I make"

This is EASY.You will simply pick a figure that you feel matches your prospects desires.

For someone just looking to earn a few hundred dollars a month part time,you will simply pick a figure that you think matches your prospect's desires.
For someone who wants to quit his job and build a fortune,you will obviously quote a different income.
You'll have to match what your prospect is looking for.

If you quote thousands of dollar of extra income to someone earning minimum wages it may seem too unrealistic and unbelievable.
Conversely,if you quote $100 extra a month to someone looking for a full time business,it'll be discouraging.

So how do you decide how much income to describe ?

Use your COMMON SENSE !

But sometimes you may not know the prospect.
So in these times,CHEAT ! Just ASK.

Say sometthing like :

"If you were to have some extra income with our business,how much extra income would you be looking forward to earn ?"

However,most times you will know.For example,if the prospect is answering an advertisement that you place that offered $500 a month,you know how much income to describe.

What is the final Question that the prospect needs to know to make an intelligent decision ?

THINK AGAIN ......................